Recruiting 2020: How to Navigate Unprecedented Challenges

As on-campus visits are on pause, PS&L enrollment marketing consultants offer their guidance on recruiting during the outbreak.

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Five Tips to Improve Your Campus Tours

One of the most important experiences prospects have with your institution, campus tours are critical. So why are so many the same?

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Why Building a Better Brand is an Inside Job

We not only identify brand messages, but enhance campus cultures where living the brand is a team effort.

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The Physics Lesson Every Student Recruiter Should Know

Converting the student who is active and engaging with your college is more likely than the one who is not actively engaged.

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Storytelling: Bring the Voices of Your Institution to Life

For admissions representatives, the goal of storytelling is to help prospective students imagine themselves at your institution.

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Build Your Case for Value in Five Easy Steps

Learn how recruiters can start to change conversations with prospects on cost to the benefits of value.

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The Question Admissions Recruiters Should NOT Ask

Ask questions that lead to an opportunity to continue a conversation, connect the student to the others on campus, and truly engage them in the recruiting process.

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Beyond the Enrollment Team – How to Engage Faculty in Recruiting Efforts

Successful partnerships with faculty on campus is important for any admissions office, but their expectations and efforts need to be managed.

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WNTD #1 Web Edition: Request Information

Students are reaching out for more information, having a lot to do before they get that information may deter them.

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