News &
Events

What’s Going On At PS&L? Our latest projects, wins, trending, and resources.
0

PS&L Represents at National Small College Enrollment Conference in Louisville

Nearly 100 colleges were represented at the 30th annual National Small College Enrollment Conference (NSCEC), which took place in Louisville earlier this week. According to Paskill Stapleton & Lord Business Development Manager Janet Sieff, approximately 17% of those institutions are current or former clients of PS&L. Since 1986, PS&L has partnered with more than 500 […]

Nearly 100 colleges were represented

Continue Reading
0

Going from Good to Great: 2018 Super Recruiter Conference Concludes in Philadelphia

The 2018 Making of a Super Recruiter Conference concluded in Philadelphia on Friday, July 13. Sponsored by Paskill Stapleton & Lord, the second annual event brought 45 admissions recruiters, hailing from 18 different colleges and universities, eager to add “super” to their titles. The two-day, hands-on training covered a range of topics: managing work/life balance; […]

The 2018 Making of a Super Recruiter

Continue Reading
0

Storytelling: Bring the Voices of Your Institution to Life

To some, storytelling comes naturally, to others it’s learned; regardless, being able to craft a compelling narrative and hold an audience’s attention takes practice. Many cultures have mastered storytelling because stories can keep traditions intact, preserve memories, and conjure feelings that contribute to a lasting sense of place. For admissions representatives, the goal of storytelling […]

To some, storytelling comes

Continue Reading
0

Countdown to Super Recruiter 2018

Less than a month away from Paskill Stapleton & Lord’s annual The Making of a Super Recruiter, a custom-tailored conference for up-and-coming admissions professionals, and colleges and universities from across the country continue to register their top talent to attend. While it’s not too late to register, discounted hotel rates will end on June 30. […]

Less than a month away from Paskill

Continue Reading
0

Our Phased Approach to Digital Marketing Ensures Meaningful Results

No one college is the same, and no one digital strategy works for all. The PS&L difference is our phased approach that ensures meaningful results for your marketing investment. Colleges and universities are under more pressure than ever to enroll students –students whose smart phones are appendages and whose attention largely gravitates toward online. The […]

No one college is the same, and no

Continue Reading
0

Five Key Questions to Consider When Prioritizing Staff Time

All schools and all enrollment goals are different. But every team can always improve, and the feedback we receive from admissions personnel points to prioritizing staff time as a significant challenge toward progress. It’s a time management issue. Simply stated, there is a limited amount of time for outreach to students and families, and staff […]

All schools and all enrollment goals

Continue Reading
0

VP of Enrollment Joanne Landers to Serve as Super Recruiter Conference Keynote Speaker

Earning a college degree can be life changing. The business of connecting prospective students to those life-changing institutions however can be arduous and oftentimes those on the frontlines, admissions recruiters, are early-career individuals without extensive training or professional support. This summer in Philadelphia, attendees of The Making of a Super Recruiter Conference will experience two […]

Earning a college degree can be life

Continue Reading
0

PS&L’s Super Recruiter Conference Answers Training Need for Higher Ed’s Most Valuable Assets

Higher education marketing is more competitive than ever. But no matter how hard colleges and universities work to engage prospective students through ambitious strategies, it’s ultimately the job of the admissions recruiter to secure the institution’s applicant pool. And oftentimes, those recruiters are left without adequate training. According to Jim Paskill, president of higher education […]

Higher education marketing is more

Continue Reading
0

Brand Spot for United States Coast Guard Academy Deemed ‘Best in Show’

When overseeing a 30-second brand spot for client the United States Coast Guard Academy to air on ESPN, Paskill, Stapleton & Lord Creative Director Bob Oxman knew the end product would be extraordinary. Reconstructing the USCGA brand as a first-class military institution has been a PS&L focus and all component client work advances that strategic […]

When overseeing a 30-second brand

Continue Reading
0

PS&L Represents at National Conference for Adult Learners

Paskill Stapleton & Lord was happily in the mix with the more than 900 graduate enrollment professionals reported to be in attendance during this year’s National Association for Graduate Enrollment Management Conference in New Orleans. While 2018 marked the firm’s first NAGAP Conference, PS&L is deeply familiar with enrollment marketing for adult learners. Business Development […]

Paskill Stapleton & Lord was

Continue Reading

News Topics

Project Types

Archives

Contact

We’re Here For You. Can we help you create a more effective higher education enrollment strategy?
Paskill Stapleton & Lord
One Roberts Ave.
Glenside, PA 19038
T
215.572.7938
F
215.572.7937
E
[email protected]
Please leave this field empty. * required
Back to Top