Skip to content

Enrollment Marketing for Higher Education

Better Recruiters, Better Outcomes.

Marketplace pressures in 2020 require new strategies to hit enrollment goals. An admissions team trained to be successful in a changing recruiting environment can make all the difference.

For more than 20 years, PS&L has been helping admissions teams smarten up, so to speak, through our signature and customized Sales Management & Academic Recruitment Training (SMART) workshops.

dana doing a workshop

Online, On-campus Professional Development

This program is designed to support better enrollment outcomes by analyzing your institution’s specific enrollment situation and strengthening the core skills needed to develop relationships with prospects and communicate effectively. SMART workshops are also available for admissions reps who recruit adult and graduate students.

Every training is customized and based on what your team needs.

Recruiting vs. Promoting

Prospect Management

Building Value

Closing Techniques

Relationship Building

Differentiating

Thanks so much for a wonderful workshop; you have given us much to think about. I have already seen changes in the recruiters, and we are excited to begin applying our knowledge.

Dr. Laura Bell Enrollment Management Analyst, University of Wisconsin–Stevens Point

Learn more about our SMART workshop.

Invest in your recruiters to build better relationships and motivate students to apply, deposit, and enroll.

Ask about our online options.

Email Janet
Call 412-904-3133