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Enrollment Marketing for Higher Education

Significantly increased enrollments are anticipated for two-year colleges this fall as COVID-19 has escalated a high demand for affordable and online advanced learning.

At 2 p.m. Friday, May 29, Paskill Stapleton & Lord website solutions experts Therese Pramick and Ryan Pudloski will lead a free, live webinar that offers community colleges short- and long-term website best practices.

Titled, “Two-Year Colleges: Is Your Website Ready for a New Student Surge,” this timely, virtual event will address:

  • Planning when and how to serve multiple content needs and online audiences
  • New findings on community college website development strategy
  • User experience tactics and recommendations during a global pandemic

About your presenters:

As Senior Digital Content Writer, Therese has overseen strategic content development for various higher ed partners. She knows how to produce content that embodies a college’s brand across platforms – always with the end goal of driving conversions and enrollment goals.

Ryan champions the development, functionality, and quality assurance of multiple higher ed web projects in his role as Vice President of Web/Interactive. A frequent presenter, he has been selected to speak at the 2020 OmniUpdate User Conference and was a featured panelist at the 2019 eduWeb Digital Web Summit.

About your host:

Paskill Stapleton & Lord has been selected to provide enrollment marketing services—consulting, staff development training, web audits, social media audits— to more than 25 community colleges across the country. These partnerships include schools with 3,500 students on the East Coast to schools with 75,000 students on the West Coast, and many other states and sizes in between.

To register, visit https://tinyurl.com/yct8y635