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Enrollment Marketing for Higher Education

Higher education enrollment marketing firm Paskill Stapleton & Lord begins 2022 having earned a Workplace Enlightenment Certification as part of JPL, one of the Mid-Atlantic’s largest integrated marketing agencies.  Of the seven agencies nationwide that have completed this 4A’s program, PS&L represents the only entity dedicated to higher education.

The certification recognizes the agency’s comprehensive diversity, equity, and inclusion action plan and participation in seven digital learning sessions related to race/ethnicity, gender, LGBTQI+A, age, faith, and disabilities.

As part of the certification process, team members completed the 4A’s Diversity Survey before and after implementing the action plan and participating in the educational sessions.

“I have worked with numerous organizations on their DE&I journey to include facilitating over fifty training sessions for the 4A’s Workplace Enlightenment Program. JPL is leading the way with their commitment to creating a positive, inclusive, and diverse work culture. Their progress has been remarkable, and I am honored to have been part of their journey,” said Natasha Bowman, president and founder of Performance Renew and trainer for the 4A’s Workplace Enlightenment Certification Program.

“Completing the Workplace Enlightenment Certification is just one of JPL’s DE&I initiatives. Other initiatives focus on recruiting diverse team members, collaborating with diverse organizations, and celebrating diverse voices in our work,” said Talent Experience Manager Traci Gallagher. “While we’re proud of earning this certification, there is so much more we want to accomplish.”

One Roberts Avenue
Glenside, PA 19038

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