Recruiting 2020: How to Navigate Unprecedented Challenges

As on-campus visits are on pause, PS&L enrollment marketing consultants offer their guidance on recruiting during COVID-19.

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Lather, Rinse, Repeat: How to Make Good Customer Service a Daily Habit

Really good customer service is based on consistency and establishing expectations for all staff, all of the time.

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The Power of Personalized Outreach

What we can't speed up or reduce to automation is the connection a prospect makes with a college, and the decision of where to attend.

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Building Networks for a Career in Higher Education

If you are new to an institution, you have the perfect reason to build your network. Here are ways to help you get started.

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Why Building Schedules Around Students is Good Planning

What if we made schedules around what would benefit our prospective students the most?

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Mastering Your Juggling Act of Time Management

Figure out how to make time for relationship building amongst many other tasks and priorities, some of which are not your own.

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Better Together: When Recruiters and Marketers Collaborate Enrollment Benefits

We all know silos don’t work, but how well understood are the many benefits of true collaboration.

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Campus Visit: Let’s Do Something

Whether it is a daily tour or an open house, students want more than people talking at them. They want to be engaged in doing.

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Through Another Lens: Your Prospective Student’s

Wouldn’t we serve our prospective students better if we could see through a newly imagined student lens?

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