Free, Live Webinar Encourages Enrollment Decision Makers to Not Go It Alone

The daily demands on enrollment decision makers can be a barrier to big projects that could bring about better enrollment outcomes for higher education institutions – from a comprehensive marketing plan to a major website redesign to an overhauled campus tour program. At 2 p.m. (EST) Friday, March 22, Senior PS&L Consultant will lead the free, live webinar, “Don’t Go It Alone: Enrollment Success Through Strategic Support.”

Dana will share case studies of how a range of institutions used highly customized assessments to lock in clear next steps toward improved enrollment outcomes. Attendees will learn how to:

  • get attention and buy-in from other colleagues on campus
  • improve efficiencies in the admissions office
  • provide a starting point for positive, measurable change

A former Dean of Admissions and Financial Aid, among other university positions, Dana demands top-notch branding and marketing to ignite university awareness and advance enrollment. Her more than 25 years of experience in higher education includes leading more than a dozen comprehensive admissions and marketing assessments.

To register for the webinar, visit https://register.gotowebinar.com/register/1697868451500521741.

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Cathy Donovan,

A higher education professional with more than a decade serving in various communications roles at a Big 10 university. At PS&L, Cathy is busy implementing a marketing plan to promote the company’s visibility and various offerings, from training workshops to assessment services to our annual conference, through trade shows, email marketing, and digital strategy. Cathy also manages psandl.com, social media efforts, and agency publications. She can be reached at [email protected]