Main Photo Publications

Publications

Publications are an essential part of the overall marketing mix. Even with the growing importance of the Internet, publications are more responsible than ever for branding, imaging, and forging the emotional connection between the institution and prospective students and their parents.

Part of the Communications Flow

Publications are not one-offs but must fit into a measured communication flow.

That's why we start by gaining a complete understanding of your school, prospects and results you wish to achieve. Together we discover what motivates your prospects so we can hone the images and words that will help a publication, or series of publications, meet your goals.


Broad Experience

Over the years we have maximized the effectiveness of outreach to specified audiences with:


  • Traditional Undergraduate Admission Recruitment Packages
  • Campus Visit and Road Brochures
  • Campus and Regional Map Illustrations
  • Departmental and Program Brochures
  • Graduate and Non-traditional Admission Recruitment Packages
  • Alumni and College Magazines
  • Annual and President's Reports
  • Capital Campaign and Annual Fund Publications
  • Inaugural Packages

  • Contact Us

  • Call John Stapleton at 215-572-7938 or him to learn more about our publication programs.



Key Players

Jim Paskill
Creative Director & Principal

voice: 215.572.7938 ext. 231
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Bob Oxman
Vice President Creative Services

voice: 215.572.7938 ext. 228
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John Stapleton
Principal

voice: 215.572.7938 ext. 234
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Featured Projects:

Jacksonville University
Embry Riddle University
Saint Leo University

"John, You know I have been extremely pleased with your firm's work over the years and have strongly recommended your group."

Marsha Braverman

Senior Vice President of Marketing and Communications
Pennsylvania Academy of the Fine Arts

"Results, as measured in enrollment, have been very successful. I recommend PS&L to other colleges. The company produces polished, market-savvy, results-oriented products."

Steve Bell

Executive Director, Marketing & Communications
Neumann University

"Jim Paskill and all of those with whom we've worked at Paskill Stapleton & Lord care about the success of Chapman University - not in the sense that we are a client, but in the sense that we are partners."

David Ruderman

Director of Marketing
Chapman University