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What’s Going On At PS&L? Our latest events, projects, wins, trending, and resources.

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Radio is Effective

Drive time is your time While the vast majority of radio airtime is dedicated to our pleasure, that’s not the case during drive time. That time is reserved for illuminating the public about things they should be doing besides driving to work. It’s when radio is most effective – with a dedicated (and confined) audience […]

Drive time is your time While the

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Higher Education Marketing Video That Tweaks Your Sensibility

A recent Ad Age article talks about the importance of good video, even when you are only doing a 6-second Vine spot.  Apps like Vine and Instagram, now with 15-second video capabilities, combined with the ease of use of mobile video in general, have turned everyone into a videographer.  But just because the technology allows […]

A recent Ad Age article talks about

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