PS&L Blog

Enrollment Research Survey: Results We kept hearing that the downturn in the economy and escalation of the unemployment rate has had a dramatic effect on the applications and enrollments at many colleges.  Dramatic can be a good or a bad thing, so to find out what’s really happening out there in enrollment we did what [...]

To see full size click here A long time ago, in another life before I was in higher education marketing, I was taking photographs of an expert in relationship management (their words) at a corporate event.  He had a great pitch to start his presentation, “Opposites attract  -  for the first two marriages.” What’s that [...]

Not unlike many high school juniors, I’ve spent a lot of time on various college campuses this summer. When you travel from school to school, you can’t help but compare how this one stacks up against the last one. Although it’s been years since my college search, I’m sure students are comparing your school to [...]