PS&L Blog

Click to enlarge I think you’d be surprised to learn of some famous pairings on college campuses. Al Gore & Tommy Lee Jones – Harvard Christopher Reeve & Robin Williams – Julliard Owen Wilson & Wes Anderson – University of Texas – Austin Joe Montana & Charlie Weis – Notre Dame Then there are the [...]

Click to enlarge The giant wave of kids “fwooshing” back to school made me think of some Philly-isms. I grew up and have always lived in the Philly area. We say “went down the shore.” or “up the mountains.” – not “down to,” or “up to.” We say “wudder” for water. As a counselor talking [...]

To see full size click here A long time ago, in another life before I was in higher education marketing, I was taking photographs of an expert in relationship management (their words) at a corporate event.  He had a great pitch to start his presentation, “Opposites attract  -  for the first two marriages.” What’s that [...]

Click to enlarge Buzz University, Clock Tower U, Generica; our cartoon mocks the branding messages we all wear but your brand is no laughing matter. When you put your good name, image or logo on sportswear or anything else it speaks to everyone about the promise your institution holds. Your name evokes thoughts, feelings maybe [...]

Click to enlarge My grandparents lived in Juniata, one of the nice row house neighborhoods of Philadelphia. When I was a kid, my family would drive our one car down to visit them from the suburbs. I used to think it was cool that when we finished our visit that our car was covered in [...]