PS&L Blog

» Click to enlarge Here’s what the admissions counselor in the College Bound comic above knows about this year’s pool of applicants (and the reason why she acts the way she does). 1. There are fewer of them nationwide. This trend will continue in years to come. 2. The average number of applications per student [...]

Do you remember the movie Jerry Maguire and the famous line “you had me at hello”?  Wouldn’t it be great if all we had to do was say hello to a recruit, in just the right way, and know  that we “had” them as an enrollment? There are some other interesting statistics out there that [...]

I recently spoke at the KACRAO conference in Bowling Green, KY on the topic of millennial parents. So much as been observed, discussed, and written about millennial students, but what about their partners (truly), millennial parents? As I visit campuses across the country, I seem to hear more stories, funny and stressful, about this Mom [...]

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I sucked you in with that headline, didn’t I?  It is the title of the first chapter of Bob Garfield’s new book, The Chaos Scenario.  His headline is a bit of a red herring since he doesn’t really talk about the death of everything, just the death of mass media; newspapers, magazines and TV.  He [...]